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Vacancy Offer And To Apply
Certainly not now that a well-optimized site is becoming more and more valuable. In 2018, an average of 52% of all website visits were made via mobile. It is logical that Google rewards you for this. The conversion rate on desktop in this case is quite decent compare to the share of desktop users, but on mobile it is 0. An important sign to look at the mobile version of your site. Causes of lower mobile conversion rate A lower mobile conversion rate can have various causes. It may have to do with the different behavior of a mobile user (for example, due to the faster navigation, better overview and other user conveniences that desktop offers compared to mobile.
Offer And To Apply
The users come to the website to look at the vacancy offer and to apply with the form. Many users land on the specific job posting and then sign up through a form on the page. If the form is completed successfully, it will be measured as a goal. In the case of this case, you want to see if there is a difference between the mobile version and the desktop version when it comes to how often people apply. In this case you see that a substantial share of the traffic comes from desktop, but mobile also contributes quite a bit (16%). Mobile should therefore certainly not be forgotten.